This year’s Hunger Heroes competition was more important than ever as the Foodbank has been prioritizing our efforts to distribute food to populations most likely to suffer from food insecurity during the COVID-19 pandemic. Thankfully, our Hunger Heroes were up to the challenge and more committed than ever, participating completely virtually and raising a total of $70,000.
Thank you to everyone who participated creatively and meaningfully in order to ensure that seniors, children and low-income families would not have to miss meals during the pandemic. Here are the results from this year’s competition:
Competition Awards
Competition Awards are based on meals per capita as a way to remain fair based on team sizes. Each team’s fundraising total is divided by our current cost to provide a meal, which is $3.50, and then again by the number of team members. There are 4 categories: small, medium, large and enterprise ranging in size from 1 to 1,000+ team members.
Small
1) Turntine Insurance Agency, Inc.
3) *Tidewater Convenience, Inc.
Medium
1) Nicholson AAAA Charitable Foundation
Large
1) Sumitomo Machinery Corporation of America
3) Hampton Roads Sanitation District
Enterprise
1) *Kroger
2) *Geico
(*Denotes Justice League member)
Most meals per capita
Turntine Insurance Agency, Inc.
Foodbank Favorite Awards
Foodbank Favorite Awards are a way to recognize teams who exceeded in adjusting to the new competition model of social media challenges and virtual fundraising. From personalized videos and graphics to a superhero themed 5k, our Hunger Heroes left some big shoes to fill during next year’s competition.
Food Fighter Award
Marathon Consulting
This award recognizes an outstanding company or organization that has demonstrated exceptional leadership in coordinating and motivating others to accomplish a philanthropic project and has devoted a substantial amount of personal time, energy and creativity to the Foodbank, exemplifying the spirit of philanthropy at its best.
One in a Melon Award
Turntine Insurance Agency, Inc.
This award goes to a team whose activities have increased hunger awareness through videos, custom graphics and social media challenges, all contributing to the achievability of the Foodbank’s mission.
Squeeze the Day Award
Fishnet Ink
This award is presented to an organization that makes the most of the present moment by creatively leveraging the idea of selling branded merchandise to raise money during Hunger Heroes.
EncourageMint Award
Bluewave Volunteers
This award recognizes an outstanding organization that puts goals into action by spreading hunger awareness. Social media posts and unique account handles encourage conversations about food insecurity in our community.
ManGo-Getter Award
Daniel’s Blessing
This award is reserved for an organization that helps people find purpose through service to others while sending ripples of change through communities. ManGo Getters use their platforms to spread awareness about food insecurity throughout our community.
A-peach-iation Award
Hazen and Sawyer
This award is presented to a team for their creative and interactive fundraising activities that have helped to reduce the meal gap in our service area.
The Big Dill Award
Nicholson AAAA Charitable Foundation
This award goes to a community organization with a proven commitment toward strengthening the Foodbank and whose generosity inspires others to philanthropic action.
Recap social media posts from this year’s competition:
